MEET YOLI
Yoli is an award-winning Marketing Executive recognized as a “Digital Innovator”. In 20 years as a business professional, she has cultivated a multifaceted career as a Revenue Marketer, Corporate Career Anthropologist, Entrepreneur, and Speaker who writes about these areas including her book on navigating corporations - Crushing Corporate.
Whether she is talking to students or professionals about their career development, small businesses, startups, or seasoned marketers about building their businesses, Yoli fuses a message of proven performance principles and disciplined risk-taking. Playing a leading role in every digital marketing transformation since the
commercialization of the internet Yoli has earned a reputation as a very early adopter of new technology. She has a passion for the impact of culture as a lever to optimize business performance and speaks on the topic in her TEDx talk “Are you a strong Tree?” As the Author of Crushing Corporate Vol. 1 & Vol. 2, Yoli brings to her writing a point view on intrapreneurship and entrepreneurship having experienced different corporate cultures at 10+ corporations including Microsoft, Sprinklr, eBay, Lavalife, and consulting with startups globally US, Canada, Switzerland, UAE to working for the Danish Embassy in Africa over a 20-year career span.
A business “backbone builder” with deep B2B marketing innovation roots. Seeking to motivate in ways that deliver measurable transformation to organizations and people striving to excel.
Work With Yoli
Available OnlineLearn how Yoli can help your B2B Saas business with Marketing
Available OnlineTalk to Yoli about developing your B2B marketing career in Technology
Available OnlineJoin TEDx, Inbound, SXSW, Devcon and numerous other events where Yoli ...
I can't say enough great things about Yoli. She is a driven visionary who knows how to lead with kindness and strength. I was lucky to work closely with her in our partnership between Sprinklr and Twitter and we delivered unprecedented results together. She's a charismatic speaker, a humble and brilliant thought leader, and an asset to any company.
Kim Wu
Global Marketing, Tik Tok
If there’s one word to describe Yoli as a CMO, that would be fearless. I love working with Yoli. Her energy and positivity radiates through the company every day. She is agile and is not afraid to be different, in fact, she always encourage her team to bring out the creativity to disrupt the ever-changing and evolving market within our hyper competitive industry. As a manager, she would go above and beyond to ensure her team has work-life harmony, and is supportive of our ideas and decisions.
Adeline Heng
B2B Marketing , Wonder
More “partner” than “client”, Yoli Chisholm stands out as one of the more collaborative, innovative and strategic marketers with whom I have had the pleasure of knowing. Throughout my time working with Yoli and her team in Microsoft’s Central Marketing Organization, she fostered a cooperative environment and welcomed the expertise of her media partners - but also challenged us to further innovate and transform. I am continually in awe of her energy, curiosity and drive, and look forward to seeing more from this entrepreneur, author and mentor.
Brandon Bergmark
Global Enterprise Sales, Director, DoubleVerify
CRUSHING CORPORATE
The Intentional Pursuit of Successful Entrepreneurship through Intrapreneurship
We’ve all read the stats and they’re not great! 50% of small businesses don’t make it to 5 years. 90% of tech startups will fail. Yet many new to the workforce and seasoned corporate professionals will yearn to take the plunge dreaming of entrepreneurship. Many will waste years in a corporation in a holding pattern instead of using the time in a corporation learning how to build one. Did you know that the average age of most successful entrepreneurs is 40 with at least 6 years industry experience? What if instead of pushing people to become entrepreneurs first, we enabled professionals to be better corporate entrepreneurs’ aka intrapreneurs – would the results be more successful entrepreneurs? The objective of this book is to change the perspective on working in a corporation and provide guidance on how to begin acting and thinking like an entrepreneur while working in a corporation.
